Straight out of college Joe had planned a career as a writer of fiction. With degrees in creative writing and english literature from studies at Temple University and Toronto's York University, he looked forward to a career in letters. He had studied with then up and coming author Michael Ondaatje whose Booker prize winning novel The English Patient would become a major motion picture starring Ralph Fiennes. But Joe had always been a passionate music fan and when an opportunity to work for a major record distributor with artists like KISS and Donna Summer was offered, he couldn't resist. That decision led him to a twenty year career in music working with superstars like the Rolling Stones, David Bowie, Bruce Springsteen and literally dozens more. He retired from music and authored a book entitled Welcome to the Jungle published by HarperCollins. He spent time as a marketing consultant for video games, followed by stints in baseball and real estate but continued to write. In 2022 he published two books of poetry for children, and in March of 2024 released MADHOUSE: Mind Over Market, a study of agent mental health in the real estate industry. He lived and works from his home just east of Los Angeles at the foot of the San Gabriel mountains.